Your Website Now Has Two Audiences.
Humans and AI. Google still matters, but now ChatGPT, Perplexity, Gemini, and Google's own AI Overviews are answering questions directly. If your content isn't structured for AI engines to read, extract, and cite, you're invisible to a growing percentage of searchers. This is called AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization). Most agencies don't even offer it.